Did you know that most people search for services on the Internet before purchasing? If you are not using the Internet to its fullest, you could be missing patients who need plastic surgery. At Crawford and O’Brien LLC, we want your prospective patients to find your website, and the best way to achieve this is to use search engine optimization (SEO). SEO for plastic surgeons use is designed to improve the visibility of your website. Patients need to find you online. SEO will help them find your practice when they search for plastic surgeons and related content.
SEO is very important for your plastic surgery practice’s website because when used properly, it will attract new patients who are searching for your services. The higher on the page your website ranks and the more frequently your website appears in search results, the more visitors you will receive to your website.
Think about it. The last time you searched for a business on Google, weren’t you more likely to click on one of the first choices that came up? That’s what plastic surgery website optimization can do for you.
If your website isn’t easily accessible, it could be undermining your entire image and is a disservice to patients and potential patients. Crawford and O’Brien will make sure your website achieves its maximum potential. Our goal is for your website to achieve high rankings and visibility for your plastic surgery practice. Using SEO will help save your practice from unnecessary advertising expenses.
If you use SEO and cosmetic surgery marketing correctly, you don’t have to spend a lot of money. And Crawford and O’Brien can help with website optimization services!
IN-DEPTH RESEARCH AND ANALYSIS PROVIDED
At Crawford and O’Brien, we are the experts at providing SEO services for plastic surgeons. We start by researching and gaining as much information about your plastic surgery practice to create a successful marketing strategy. Our research will include identifying important information about your practice, such as your specialties, demographics, target market and any goals for the future. This information will then be used to create a cosmetic surgery SEOstrategy specifically tailored to your practice.
KEYWORDS ARE KEY TO SUCCESS
Keywords are a commonly used SEO strategy. Using keywords is a way to increase your practice’s exposure. Keywords are placed strategically within your website with the goal of driving more traffic to your site. At Crawford and O’Brien, we will only use effective and relevant keywords based on your areas of specialization. The content on your website will directly relate to the keywords and phrases, so people get all the necessary information they seek.
Our goal is to get your website ranked at the top when being searched online, and that’s why using the right keywords the correct number of times is so important. Websites with a lot of keyword “stuffing” don’t rank highly in searches. It has to be done right, so that you get the most from your advertising dollar.
INTERNAL LINKING HELPS WITH SEO
Another useful SEO tool is internal linking, which is an important tool to use when marketing for plastic surgeons or other doctors. It is important for your website for three reasons. It connects one page to another, allowing easier user navigation; it establishes an information hierarchy; and spreads link juice and ranking power to that webpage. Internal linking also allows for Google search engines to access the information on your website, allowing your website to be more visible for search engine results. Crawford and O’Brien will use our knowledge to create a strong internal link structure for your website.
LEARN ABOUT LEAD GENERATIONS AND CONVERSIONS
Crawford and O’Brien has extensive knowledge and understanding of how to increase conversion rates and generate more leads for your practice. Our goal is to continue to drive more traffic to your website and increase your business and revenues. Using a high converting website design, infographics, specialized keywords, and high quality, unique content, you can bet that visitors to your website will lead to patients.
OPTIMIZE SEO LOCALLY
We will make sure your practice appears at the top of search results. Our agency has the experience and understanding on how to get your practice to appear on local business directories. We will create complete and informative business profiles of your practice. These profiles will increase the visibility of your practice. The images and pictures on your website can be ranked as well, thus further allowing people to find your website over your competitors.
Overall, Crawford and O’Brien’s SEO strategy will achieve the following results for your plastic surgery practice:
- Drive more traffic to your website
- Increased patient referrals
- Improve brand identity and reputation
- Increased local market share
- Establish your practice as as a leader in its market
You don’t have to spend a lot of money on plastic surgery advertising to get more patients. With Crawford and O’Brien’s plastic surgery marketing ideas, you can use the Internet to its full potential and get the most from your advertising budget!
We’d Like You To Be Our Next Testimonial!
Imagine getting the types of patients who walk in and pay $17K-$23K cash for dental implants and full mouth reconstructions. Your ROI could easily be 10x like many of our clients. Is that worth a 15 minute phone call to potentially change your practice? If it’s not a perfect fit, no worries – we’ll both move on with no hard feelings.