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Fourth Quarter: Why Plastic Surgeons Should Analyze & Build Now and Launch Later The end of the year otherwise known as “Q4”, is a busy time anywhere you turn. With the holidays taking over, many [...]

In order for a medical practice to be profitable and to thrive over the long-term, it should be scalable. If it’s not, you may reach a high point and then crash. You may be able [...]

Let’s say you have a patient who has learned about you either through an online advertisement, a referral or by searching you on the web. Maybe they’ve called to make an appointment for a consultation [...]

What Is Integrated Marketing and How Does It Apply to Your Dental Practice? If you’re looking to successfully market your dental practice, you’re going to want to think big picture. What does this mean? It [...]

Luxury Tourism: How Influencer Marketing Has Completely Changed the Game Luxury tourism used to be a private indulgence reserved for the uber-wealthy. You'd call up your agent, tell them that you wanted to spend a [...]

Branding is about the promise of a distinct, memorable experience. It’s about creating an expectation and delivering it consistently every time someone comes into contact with your brand whether it’s the way you answer the [...]

Why Not Caring About SEO Can Ruin Your Business As a business owner, there are so many things you need to keep track of. Between employees, merchandise, schedules, etc., there are many days when you [...]