Blog2018-07-16T11:50:52+00:00

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TOP 9 DENTAL PODCASTS TO TRY

November 14th, 2015|blog|

There are a lot of amazing podcast on dental topics. They cover almost everything from performing dental procedures to running your dental clinic...

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Here’s the deal about marketing. You have to pay to play, you have to measure and track, and you have to remember that the return on investment comes from a few contacts that are ready. We are trying to create a marketing funnel that filters a large number of “interested people” down to a few that are ready. It turns out that Facebook marketing is a good tool for this. The team at Crawford and Obrien has put together a campaign for us that combines SEO, PPC, and Facebook. We believe that these are critical components of an online marketing presence. We were recently able to close a large case that came to us from our Facebook marketing. The patient prepaid $36K. I will take that return!”

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